Upselling Opportunities: How To Make More Money Doing What You’re Already Doing
When you‘re good at what you do, both new and returning clients have confidence in you to do your best work every time.
Once that confidence has been established, you can start increasing your profits—not by (just) getting more clients, but by upselling your services with the clients you already have!
There are ways to make more money doing what you‘re already doing.
With so many unique, creative opportunities in a salon to upsell your client on your services, here are 3 consistent ways that I have introduced another service in my salon:
#1 Take-Home Color Masks
Take-home color masks to keep the client feeling great, long after leaving your salon. I love Alpha Parf Milion Pigments. These 12 interchangeable colors can be mixed to create a boost to any Alpha Parf take-home mask. Color longevity: from 5-12 shampoos
#2 At-Home Lessons
Services like styling lessons for at-home to make them feel confident on their own. Adding a 10-15 minute lesson on blow drying, flat iron or curling curls will create trust and value that your clients will be forever grateful for!
#3 Face-framing brightness
Face-framing brightness for that uplifting look and feel to a quick haircut or blowout service. This can give a client a new refreshed look with just 5-7 foils.
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And lastly—a tip for the road:
Be confident in your upsell! You are amazing at what you do. You’re not just delivering excellent service—you’re enhancing your client’s experience and helping them get the most value from their visit. Upselling is a win-win: your clients leave feeling even more satisfied, and your business thrives as a result.
Ready to take your pricing strategy to the next level?
Try our free tool, LiQUiD! It’s designed to help you set profitable prices that ensure you’re earning 30% more from each appointment. Simply sign up using access code LIQUID24
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